PR. Surprise! It doesn’t stand for press release.
According to the Public Relations Society of America, the official definition is as follows:
“Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics.”
At REED, we’re all about building those mutually beneficial relationships, and no matter your audience, we help our clients break through the clutter with messages that resonate.
Whether it is through media relations, social media, thought leadership, branding or event management, we’ll guide your brand by building strong connections with key stakeholders.