REED has an extensive senior living practice, handling confidential communications for senior living operators across the country.
While we are unable to publicly provide crisis communications case studies by client or community name, please reach out directly to Katie Adkisson to request senior living references.
We have engaged with senior living operators to provide the following services to a network of more than 100 communities.
- Local message development
- Media management
- Media coordination
- Messaging for families and residents
- Social media monitoring and messaging
- Develop localized proactive and positive stories on behalf of the client
- Secure media coverage in communities where facilities are located
- Provide messaging opportunities to share the message beyond media placement
- Developed messaging to position the senior living industry as capable, necessary and beneficial
- Placed media to highlight key messages and combat negative coverage