Instagram changes: Do you like me?

This weekend, Instagram’s CEO Adam Mosseri let us in on some game-changing news that we wanted to share.  Beginning in April 2019, Instagram has been testing hiding like counts from followers in seven different countries. On Friday, Mosseri announced the same rollout would be tested in some parts of the U.S. this week. The goal of this potential…
Read More

TedX Nashville 2019

TEDxNashville Exceeds Anticipated Ticket Sales in 2019

As TEDxNashville headed into its 10th year, their event team approached REED to assist with media relations and organic social media content creation for the event. With the number of Nashville’s ticketed events continuing to grow year over year, REED was tasked with helping to increase event attendance and raise awareness for the event, as…
Read More

Newspapers with mug of Five Roses Tea

So You Want to be a Thought Leader?

The words “thought leadership” get tossed around a lot in our industry, but few people actually understand what it means or how to achieve thought leadership status. Here’s a secret: it’s really not that complicated. A thought leader is just that—someone who is a leader of thought in their industry or field. You must have…
Read More

Group photo at McDonald's Black History Makers of Tomorrow Event

McDonald’s Celebrates Black History Makers of Tomorrow

During Black History Month (February), our team worked with McDonald’s of Kentuckiana to recognize outstanding students in the area. What our client got in return from this scholarship program was much more than media coverage and community goodwill. Through the program and the commitment of the owner operators of McDonald’s in the Kentuckiana area, we…
Read More

Gym members working out at Orangetheory Fitness in Midtown Nashville

Elevating Your Client’s Community Relations: Orangetheory Fitness

One of the coolest aspects of working for a PR agency is coming up with creative and unique ideas that set your clients apart, then witnessing these ideas come to life through various campaigns, initiatives and events. Our team did just that during the month of September with our client, Orangetheory Fitness—Midtown. Because September is…
Read More